TY  - BOOK
AU  - Greenberg,Paul
TI  - CRM at the speed of light, fourth edition: Social CRM strategies, tool, and techniques for engaging your customers 
SN  - 9780071590457
U1  - 658.81 
PY  - 2009///
CY  - [Washington D.C.]
PB  - McGraw Hill
KW  - Consumidores
KW  - Relaciones con los clientes
KW  - Administración
KW  - Comercio electrónico
KW  - Servicio al cliente
ER  -