Global marketing management : changes, new challenges, and strategies / Kiefer Lee, Steve Carter.
Material type: TextLanguage: English Publisher: Oxford (England) : Oxford University Press, 2009Edition: Edición 2Description: 565 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9780199239429Subject(s): Mercadeo | Planificación estratégica | Empresas internacionales -- AdministraciónDDC classification: 658.84Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.84 / L477g (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101016152 |
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