Entrepreneurship /
Entrepreneurship /
Robert D. Hisrich... [otros tres autores].
- Undécima edición / Special Indian edition.
- xxiv, 558 páginas : ilustraciones, gráficas ; 24 cm .
Incluye índice (539-558) Contiene información biográfica de los autores.
Part 1: The Entrepreneurial Perspective ; Part 2: From Idea to the Opportunity ; Part 3: From the Opportunity to the Business Plan ; Part 4: From the Business Plan to Funding the Venture ; Part 5: From Funding the Venture to Launching, Growing, and Ending the New Venture ; Part 6: Cases
Entrepreneurship, 11th edition, is a textbook that encourages students and readers to follow a logical manner on the process of formulating, planning, and implementing a new venture. It draws examples from real-life entrepreneurs and successful ventures. Its lucid language, excellent pedagogical features along with mention of important websites assist readers to reinforce key topics and get started. Comprehensive book-end cases give in-depth insights and address the dynamics of todays' entrepreneurial challenges. While striking a fine balance between theory and practice, the text attributes special focus on the Indian context to improve the comprehension of concepts for the Indian audience.
9789390113309 9789390113316
Creación de empresas--Casos.
Innovación empresarial--Estrategia y técnicas.
Gestión empresarial--Aspectos económicos.
Espíritu empresarial
Éxito en los negocios--Casos.
658.4092 / E612
Incluye índice (539-558) Contiene información biográfica de los autores.
Part 1: The Entrepreneurial Perspective ; Part 2: From Idea to the Opportunity ; Part 3: From the Opportunity to the Business Plan ; Part 4: From the Business Plan to Funding the Venture ; Part 5: From Funding the Venture to Launching, Growing, and Ending the New Venture ; Part 6: Cases
Entrepreneurship, 11th edition, is a textbook that encourages students and readers to follow a logical manner on the process of formulating, planning, and implementing a new venture. It draws examples from real-life entrepreneurs and successful ventures. Its lucid language, excellent pedagogical features along with mention of important websites assist readers to reinforce key topics and get started. Comprehensive book-end cases give in-depth insights and address the dynamics of todays' entrepreneurial challenges. While striking a fine balance between theory and practice, the text attributes special focus on the Indian context to improve the comprehension of concepts for the Indian audience.
9789390113309 9789390113316
Creación de empresas--Casos.
Innovación empresarial--Estrategia y técnicas.
Gestión empresarial--Aspectos económicos.
Espíritu empresarial
Éxito en los negocios--Casos.
658.4092 / E612
